(JACKSONVILLE, Fla.; July 1, 2021) – Crowley Maritime Corporation has appointed John Claybrooks to the newly created position of chief marketing officer, leading the company’s strategic marketing and communications to enhance and differentiate the Crowley brand across its worldwide services.
In this new role, Claybrooks leads all marketing and communications functions for the global enterprise, including the harmonization of integrated marketing and communications for all business units and geographies. His strategic responsibilities focus on adding value for the company’s customers and partners through innovative strategies that maximize digital capabilities as part of the company’s growth activities.
Claybrooks, who is based in Jacksonville, Fla., is a seasoned marketing and communications professional. He leads digital and traditional advertising and marketing, external communications to media and stakeholders, creative design, employer brand and employee communications.
“John has demonstrated experience in enhancing brands through marketing, external and internal communications and maximizing digital strategy,” said Crowley’s Jim Pennella, senior vice president, corporate services. “He is an exceptional leader with a proven track record of driving excellence and achieving results, and he will play a leading role helping align our brand to the growth we seek as a company. Along with his business-to-business (B2B) and business-to-consumer (B2C) perspective, we are fortunate to be able to leverage his transportation and logistics experience across rail, trucking and now maritime.”
Claybrooks comes to Crowley from Schneider, where he served as the vice president of marketing and corporate communications. Before Schneider, he held various leadership roles in marketing and communications at leading companies such as CSX, Dow Chemical, Home Depot, Procter and Gamble and IBM. Claybrooks earned a Master’s in Business Administration from Vanderbilt University, a Juris Doctorate from Emory University’s School of Law and a Bachelor of Science in Marketing from the University of Tennessee-Knoxville.
Jacksonville, Fla.-based Crowley Holdings Inc. is the parent company of the 129-year-old Crowley Maritime Corporation, a privately-held, family- and employee-owned company that provides worldwide logistics, government, marine and energy solutions. Crowley operates with four business units: Crowley Logistics, a supply chain management division that includes logistics and ocean liner cargo transportation services; Crowley Shipping, which encompasses ownership, operations and management of conventional and dual fuel vessels, including tankers, container ships, multipurpose tugboats and barges; sustainable energy solutions for the emerging offshore wind and liquefied natural gas (LNG) sectors; engineering; project management; naval architecture and vessel construction management; Crowley Fuels, a fuel transportation, distribution and sales division in Alaska; and Crowley Solutions, which focuses on global government services and program management including, ship management, expeditionary logistics, technology solutions, energy solutions and freight transportation and logistics services. Additional information about Crowley, its subsidiaries and business units may be found at www.crowley.com.