Mars Doubles Down on Innovation With New R&D Studio

March 22, 2024 | by

Mars, Inc., is investing $70 million in manufacturing, opening a research and development (R&D) innovation studio with a test kitchen, chocolate production facility, and packaging lab. 

The location in Hackettstown, New Jersey, will serve as a space to advance food safety, test sustainable packaging materials, and launch product innovations. The collaborative space will help expedite product development that better meets changing consumer trends while contributing to the company’s circular initiative of recycling, reusing, or composting materials. 

In addition to new product launches, Mars said the facility will support the production of several of its well-known U.S.-made brands, including M&Ms, Snickers, Twix, Milky Way, Skittles, Starburst, Extra, and Altoids. 


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